Do you guys use Instagram? I bet majority who reads this does or even if you don’t, at least you’ve heard of it or have seen photos from Instagram being shared on Facebook. Before you signed up for an account, have you read their Terms of Service? I don’t think so.
“Instagram does not claim ownership of any Content that you post on or through the Service. Instead, you hereby grant to Instagram a non-exclusive, fully paid and royalty-free, transferable, sub-licensable, worldwide license to use the Content that you post on or through the Service.” (via Instagram)
So when you share or upload your very own post or image, it’s vital to know that you retain the rights to your content. You’ve been given basically a loose equivalent of a Creative Common license to all of the post you’ve shared.
The Intellectual Property of Instagram allows users to report any harm or agonising photos or accounts or a violation of copyrights and trademark issues. Copying and saving photos from other users from the internet and upload it as your own is not only a violation of the copyright law (copyright infringement) but also a violation of Instagram’s Terms of Service.
What’s the fuss? For certain people, it’s really nothing and they don’t care. But for majority of them, it is a big deal as their work is being stolen and especially if it is used for the wrong reasons. Users can also file a report to DMCA to get their accounts suspended.
Hawkins, S. (2014). Copyright and Attribution on Instagram. Available: http://sarafhawkins.com/instagram-copyright/. Last accessed 31st March 2014.
Sears, A. (2012). On TOS and Reading the Fine Print. Available: http://alexandrawrote.com/if-emily-posted-on-tos-and-reading-the-fine-print/. Last accessed 31st March 2014.